Founded in the heart of Saigon since 2017. We aimed to be a premium designer clothing store that is exclusively for women around the globe.

- Our Mission -

Enhance your daily basis. Enlighten your lifestyle.

We grow our business by embracing love, confidence and inner beauty in women. For every woman out there deserves to be unique and stand out from the crowd. Be yourself. Love yourself. 

- Our Slogan -

Simplicity is the ultimate sophistication.

Proudly producing all our products in Vietnam, with impeccable craftsmanship and an exceptional team of designers ready to create an exquisite experience through shopping. We carefully hand picked fabrics and accessories to mix and match our designs.

“We believe every customer is unique, and so are your dresses." - ALLURE

When visiting ALLURE, we want you to be yourself, with supports from our team to make you become the best version of yourself. Simplify your needs, maximise your beauty. We are developing each and every day to become the leading brand in styling and defining beauty.

We Thank You For Your Support.

> ADDRESS: 252A Lý Tự Trọng, Phường Bến Thành, Quận 1, TP.HCM.
> HOTLINE: (+84) 868.56.0212